Introducing football on the Apple Sports App
Type
Motion
Program
Art Director and Designer
Motion
Program
Art Director and Designer
The Apple Sports app delivers real-time scores and stats, designed to be fast and simple for sports fans. To announce football’s arrival, we created a reveal clip where a football seamlessly transforms into an Apple fruit. The spot blends playful and dynamic movement, reimagining the iOS football emoji with a premium look that aligns with the app’s design language.
NFL footballs feature no stripes, while college footballs are striped.
Design process
Additional sizes
Overall Digital Displays
